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On Your Doorstep

Our VisionOn Your Doorstep Campaign

The ‘On Your Doorstep’ (OYD) campaign seeks to engage, enthuse and entice the people of Adur & Worthing to build a sense of pride and passion about their place, enabling them to increase the number of visits and spend locally.

The OYD campaign will focus on inspiring people to discover more about their area with targeted offers and information. The campaign will be delivered through joint activity between local businesses and Adur & Worthing Councils.

The Aims of the On Your Doorstep Campaign

Increase Spend and Visits:

  • Change perceptions
  • Encourage people to try new activities and think broader
  • Inspire people to get involved

Develop tourism industry collaboration, knowledge and assets:

  • Encourage collaborative working
  • Build knowledge of sector and offer
  • Build capacity and provide tools to support future work

Our Audience

Who are the people we want to direct this campaign at, who could it appeal to, and who will deliver the kind of behaviour to help us meet our priorities?
Broadly we are defining the audience as:
 "Anyone who lives within the destination being the key catalyst  or driver in using its facilities and businesses for leisure purposes..."

This includes:

  • Locals in their leisure time
  • Locals out with friends and family who also live locally
  • Locals entertaining friends and family who have come from elsewhere
  • Events organised at the instigation of locals e.g. parties, weddings etc.


Get Involved

If you work in any of the following sectors, then you can easily get involved in the OYD Campaign - accommodation, food, attractions & sights, events & activities, retail & producers, transport, visitor information sources and venues.


What you need to do

Give us your contact details and you will be invited to participate in a range of optional activities such as: visits to local attractions; networking meetings; offers and partnerships between businesses.


What’s in it for you?

As part of the OYD Campaign you will:
automatically be included for free in all marketing materials for the campaign; be able to network with other local businesses through events and the VisitWorthing Linked In Group; raise the profile of your business with local people; share and learn through the experience of others.


Contact Us:

On Your Doorstep Campaign, Adur & Worthing Councils, 2nd Floor, Portland House, 44 Richmond Road, Worthing, BN11 1HS
E: tourism@adur-worthing.gov.uk
W: www.visitworthing.co.uk/what-to-do/on-your-doorstep
Follow the campaign on Facebook

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